The idea to start a 'brand' is something I've always toyed with but never brought to life.
The inspiration always came from my love of tattoos, tattoo culture and the outdoors. Also it was always important the garments were not only high quality but ethically sourced. The biggest hurdle for me was design.
Instead of relying on my dodgy scribbles and scrawlings, I've approached my favourite tattoo artists and designers to create something to be proud of.
Flaash Apparel was born.